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Got a site? Got a blog? Here’s why you need one.

Blogs are important for a couple of reasons. First, it’s a great way to communicate with your customers. An interesting, ongoing blog draws them back to your website to see what’s new. If your site has a quality blog and your competitor does not, more eyeballs will be on your site. And that is what you want. Who wants to repeatedly visit a stale, unchanging website? You get my point.

The other reason is new content is valuable for website positioning on search engines. On Google, for example, sites that don’t update regularly slip down the search results.

Does your site have a blog? Do you need one? If you don’t have one and depend upon your website to generate commerce, trust me, you need one.

Here we are. We are professional ghostwriters. We can write your blog for you, should you not have the inclination or time. The more active your site is, the more attractive it is to both customers and search engines.

We recently added a new page for blog ghostwriting, to make that service distinct from general webtext writing. This is the page, go check it out.

Michael McKown

Journalist and specialty magazine editor/publisher for 22 years and co-founder of Ghostwriters Central in 2002.

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